This Cookie Policy explains how [LEGAL ENTITY NAME], operating as Six Two Four Hotel (“we”, “us”, “our”), uses cookies and similar technologies on https://sixtwofourhotel.com (the “Website”). It should be read together with our Privacy Policy.
1. What are cookies?
Cookies are small text files stored on your device when you visit a website. Similar technologies, such as pixels, tags and local storage, work in comparable ways. Some are needed for the Website to function; others help us understand how the Website is used, measure our advertising and show you relevant offers.
2. Cookies and similar technologies we use
2.1 Strictly necessary cookies
These cookies are required for the Website and its availability and booking features to work. They do not require your consent.
Cookie
Provider
Purpose
Duration
PHPSESSID
Sixtwofourhotel.com
Maintains your session while you browse the Website.
Session
WP_SESSION_COOKIE
Sixtwofourhotel.com
Stores temporary session data for the Website and its booking-related features.
About 30 minutes
2.2 Analytics cookies
These cookies help us understand how visitors use the Website (pages visited, time on site, traffic sources). They are only set if you accept analytics cookies.
Cookie
Provider
Purpose
Duration
_ga
Google Analytics
Distinguishes unique visitors.
2 years
_ga_LYXBE8QYWC
Google Analytics 4
Keeps session state for our Google Analytics 4 property.
2 years
2.3 Advertising and conversion-tracking cookies
These cookies and pixels measure whether our ads and travel-marketing partners lead to bookings or inquiries, and help us show relevant offers on other websites and platforms. They are only set if you accept marketing cookies.
Cookie / technology
Provider
Purpose
Duration
_gcl_au
Google Ads
Stores and measures ad conversions (for example, a booking started after clicking an ad).
90 days
_fbp
Meta (Facebook) Pixel
Identifies browsers to measure ad performance and build audiences on Facebook and Instagram.
90 days
_uetsid, _uetvid
Microsoft Advertising (Bing UET)
Measures ad conversions and helps deliver ads on Microsoft services. May be set when you interact with the Website.
1 day / up to 13 months
sjrn_ccid (cookie and local storage)
Sojern
Assigns a random identifier used for travel-advertising measurement and audiences.
Persistent
Booking-attribution tag (relay-t.io)
Relay
Links visits to the Website with later bookings to measure marketing performance.
Varies
The providers above may also set their own cookies on their own domains (for example, google.com, doubleclick.net, facebook.com, bing.com or sojern.com). Their duration and use are described in their own policies, listed in section 5.
2.4 Embedded content
Some pages (for example, our Events page) display a Google Map, and the Website loads fonts from Google Fonts. When these load, Google receives your IP address and basic device information.
3. Our booking engine
When you select “Book Now” or “Check Availability”, you are taken to our reservation system operated by Cloudbeds (hotels.cloudbeds.com). Cloudbeds is a separate website with its own cookies and privacy practices, which we do not control. Please review Cloudbeds’ policies before making a reservation.
4. How to manage your cookie preferences
On our Website: when you first visit, you can accept or reject non-essential cookies through our cookie banner. You can change your choice at any time using the “Cookie settings” link in the footer of the Website.
In your browser: most browsers let you block or delete cookies. Blocking strictly necessary cookies may affect how parts of the Website work. Browser instructions are available in each browser’s help section (Chrome, Safari, Firefox, Edge).
Global Privacy Control / Do Not Track: where required by law, we honor opt-out preference signals such as Global Privacy Control for the sale or sharing of personal information.
We may update this Cookie Policy when we add or remove tools or when the law changes. The date at the top shows when it was last revised.
7. Contact
For questions about this Cookie Policy, contact us at info@sixtwofourhotel.com or [LEGAL ENTITY NAME], [FULL ADDRESS], San José del Cabo, Baja California Sur, México.
